FMCG Field Sales Automation in Doha

FMCG Field Sales Automation in Doha for brands and distributors calling on supermarkets in Al Sadd, baqalas in Bin Mahmoud and outlets along Salwa Road. Each rep gets a planned beat, GPS check-in, order booking and collections in one app.

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Reps on the road with FMCG Field Sales Automation in Doha

200+ Projects Delivered

What you get

Chains and baqalas served on one beat
Orders and collections recorded in QAR
GPS check-in at each Al Sadd and Bin Mahmoud stop

Reps on the road with FMCG Field Sales Automation in Doha

Doha's trade is split between modern chains and small groceries, and reps often serve both on the same day. A morning beat might start with a supermarket in Al Sadd, move to baqalas in Bin Mahmoud and end near Msheireb. SalesMake keeps those calls in a fixed order, records each check-in by GPS and lets the rep book the order with the scheme already applied. Collections from credit outlets are entered at the counter in Qatari riyals. Supervisors see how the beat is going long before the team is back at the depot, and they can follow up on a missed call the same afternoon.

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Inside the app Doha reps carry

What each visit records, from check-in to collection

Fixed Beats

Outlets in Al Sadd, Bin Mahmoud and Msheireb are grouped into beats so reps follow the same order each week.

Arrival Check

GPS captures the rep's position at each outlet, and calls logged far from the shop are flagged for review.

Booking Screen

Items, price and scheme show on one screen, and the confirmed order goes straight to the distributor.

Chain Displays

For supermarkets, the rep works through the agreed display and facing checks before taking the order.

Visit Questions

Short surveys capture new launches, competitor prices and outlet details, sorted by area of the city.

Payments in QAR

Cash and cheque collections are recorded in QAR against the outlet and lower its outstanding balance.

Target View

Each rep sees sales against target for the month and how many outlets on the beat are still to visit.

Low Coverage

Built for low-connectivity areas, so a visit in a basement storeroom is saved and sent when signal returns.

Supervisor Screen

A live view shows each rep's calls, orders and collections across Doha during the working day.

Orders that reach the depot while the rep drives on

Distributors in Doha often wait for reps to return before entering orders, which pushes delivery back a day. SalesMake sends each order as it is booked. The depot team sees it with the price and scheme set, stock is reserved, and the invoice follows from the same record. The rep's next stop already shows the latest balance for that outlet.

Orders arrive at the depot as they are booked
Stock reserved from the confirmed order
Invoices raised from the same record
Latest balance shown at the next stop

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How a Doha team switches to the app

Six steps, timed around the Friday-Saturday weekend

Discovery

We meet sales, distributor and finance leads to understand beats, channels and credit terms in Doha.

Outlet Data

Each outlet is tagged with location, channel, price list and credit limit before the app goes out.

Scheme Rules

Current trade schemes are set up with dates and conditions so the app calculates them at order time.

On-Site Training

Consultants fly to Doha from Bengaluru and train reps and supervisors in English.

Go-Live

Beats switch over in groups, with the first week checked against distributor records each evening.

Remote Support

Support from India runs in hours that overlap Qatar's working week.

Field teams selling across Doha

Qatar has no VAT in force yet, so orders booked in Doha carry no VAT today. SalesMake keeps a tax setting that is ready to switch on when Qatar introduces VAT, with no change to how reps book. An e-invoicing law has been approved, though no dates have been set, and invoices from field orders are already stored in a structured form. Excise tax applies to some goods such as sweetened and energy drinks, and those items stay flagged in the rep's catalogue. Prices and collections run in Qatari riyals, and the working week runs around the Friday-Saturday weekend.

No VAT charged today, ready for when it comes

Rep invoices stored in a structured form for later

Excise items marked in the rep catalogue

Prices and collections handled in QAR

Why Doha distributors choose SalesMake

Doha projects are run from Symake's Bengaluru office, which has 200+ projects completed. Consultants travel to Doha for workshops, training and go-live. Day-to-day support is remote, and India's working day overlaps most of Qatar's.

✓ Beats for chains and baqalas

✓ GPS-checked outlet calls

✓ Order booking with schemes

✓ QAR collections at the counter

✓ Merchandising and survey tasks

✓ Supervisor views through the day

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Built for FMCG

Get your Doha reps selling from one app

Share a list of outlets and beats, and we will show SalesMake running on them.

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Frequently Asked Questions

Can reps in Doha serve chains and baqalas on the same beat?

Yes. A beat can mix outlet types, such as a supermarket in Al Sadd followed by groceries in Bin Mahmoud. Each outlet keeps its own price list, visit tasks and credit terms.

Is VAT charged yet on orders booked in Qatar?

Not today, because Qatar has no VAT law in force yet. The tax setting is ready to switch on when Qatar introduces VAT, and reps will not need to change how they book orders.

Are collections recorded in QAR?

Yes. Reps enter cash or cheque collections in QAR against the outlet, and the amount posts to the distributor's double-entry accounts and reduces the live outstanding.

How does support fit with Qatar's Friday-Saturday weekend?

Support works remotely from India in hours that overlap Qatar's working week. Go-live dates and training are planned around the Friday-Saturday weekend so reps are not switched over mid-beat.

Can supervisors see which outlets were skipped today?

Yes. The supervisor view lists each beat with visited, pending and missed outlets. Missed calls can be moved to the next day so the outlet is not left without a visit.

Does Symake have a team based in Doha?

No. Symake has no office in Qatar. Consultants fly in from Bengaluru for workshops, training and go-live, and the remote support desk handles questions after that.

How are surveys set up for Doha outlets?

Survey forms are built per outlet type or campaign. Reps answer them during the visit, and results can be grouped by area, such as Msheireb or Salwa Road, for the brand team.

What happens to an order booked where there is no signal?

SalesMake was designed with low-connectivity areas in mind. The order is saved on the phone and sent to the distributor when the network returns, so the visit is not lost.